When you implement search engine optimization (SEO) into your website, you are telling search engines that your website is a resource for the person performing an online search. However, SEO mistakes can decrease your chance of showing up in search results. Don’t make these three SEO mistakes:
Participate in Keyword Stuffing
Adding a healthy number of keywords into your website content is super important so search engines will pick up on your website. However, if you add too many, you’ll be in danger of participating in keyword stuffing.
According to Google Support, keyword stuffing “refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site’s ranking in Google search results.” Search engines frown on this and won’t push your website to the top of search results.
Forget to Add Alt Text on Your Images
Images not only break up blocks of content and add an aesthetically pleasing look to your website, but they can also contribute to a search engine finding your website! When you’re uploading images to your website, make sure you add your keyword for the page into the “alternative text” section.
Neglect to Add Headings
Think about headings as someone using a megaphone. It’s the way your website tells the search engine, “Hey! This is what this page is all about!” To get the search engine’s attention, add your keyword into the heading, but remember to do so in a very natural way.
Bespoke Can Help with SEO
Our website templates are built to Google’s SEO standards! With great content and a top-notch website, we’re positive that search engines will push your website to the forefront of search results. Take a minute to find your favorite website template, then give us a call with your questions: 888-444-5162.
If you want to know more about what SEO is and why it’s so important, read this intriguing blog.